Junior Outreach Support - Content Marketing, Düsseldorf

trivago GmbH

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Company

trivago GmbH

Place(s)

Germany, Nordrhein-Westfalen, Köln, Düsseldorf, Duisburg, Leverkusen

Reference

CE6318JS
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Junior Outreach Support - Content Marketing, Düsseldorf

Marketing, communication
Offer archived at 08/01/2016
 

trivago GmbH

Join trivago and help shape the future of the world's largest online hotel search. Work with the latest technology and with colleagues from over 60 countries. We believe in personal development through flexible, self-directed work and cross-functional opportunities. Enjoy a work environment that encourages new ideas, having fun and challenging the status quo!

Using our online travel magazine, our Content Marketing & Communication team aims to use relevant educational or emotional storytelling in order to get users to learn about and like trivago as their first source of hotel-related information. Now we are looking for an analytically minded individual who will focus on our campaigns in France in order to ensure that they are reaching as wide an audience as possible. You will need to know every element of your market and, as you seek valuable opportunities for our campaigns, you will research traffic, keywords and audiences in order to maximize our search visibility, reach and engagement. You will also stay on top of news and social trends in order to consider new content opportunities and potential project briefs to present to the team. You will be our analytics expert, employing tools to measure campaign performances and using the results to help inform our future strategy. As the team's search engine optimization consultant, you will ensure that all of our online magazine's content is optimized so as to increase our search engine visibility and check our backlink portfolio to make sure that reputable sites are redirecting to ours.

Your responsibilities

  • Embrace Content Marketing strategies and analyse the media landscape in order to identify opportunities that are credible and high qualitative from a content point of view.
  • Networking in this industry is vital. You will establish and foster close, beneficial relationships with bloggers, tourism boards, other high authoritative websites etc.
  • Become the interface between third party partners and the content marketing team. This involves managing content exchange, communicating deadlines and resolving any conflict that may arise.
  • Keep a close eye on organic rankings, traffic and conversion by using internal tools, as well as Google Analytics, SEOMoz and Sistrix.
  • Be responsible for monitoring and encouraging a natural growth of our backlinks to the local trivago platforms.
  • Use your impressive knowledge of the French online market to assist our Content Marketing team in analysing and optimizing performance of our blog, PR, marketingand website content.

The ideal candidate

  • Speaks French at native level and can speak English fluently (our company language).
  • Has +6 months experience in Sales, Communications or related field. Marketing experience would be a plus.
  • Is a tactful negotiator who can use their persuasive personality to close deals.
  • Has a genuine interest in expanding their knowledge and reflects our company values by being a fanatic learner. On this note SEO knowledge would be a plus but is not required.
  • Is an innovative yet critical thinker and can be trusted to work independently with little direction.
  • Thrives in a creative environment and enjoys thinking outside the box in order to generate new ideas.
  • Can start as soon as possible.

Life at trivago

trivago is an exciting hub of multi-cultural activity where nationalities from all around the world come to share their knowledge and work together on redefining the travelling experience for millions of people. We nurture all our talents and provide them with the support they need to develop professionally as well as personally. We encourage fanatic learning through regular workshops, seminars and constant feedback as well as promoting quick decision making by our trial and error philosophy. Flexible working hours are in place to create a trusting environment where productivity is measured through goals rather than how many hours spent in the office. For our internationals, we help with relocation and provide German classes for those wanting to learn or practice their German.

Join us at trivago - a place where talented minds meet, crazy ideas are shared and innovation is born.

Additional information

  • This is a fixed-term position with the intention of permanent employment after one year.
  • We do not require the services of an agency for this position.

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Offer archived at 08/01/2016

 
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